Upfirst bills by the call, starting at $24.95 for 30 calls. Virtual Reception includes 250 minutes for $49. Here is which works out better for your business.
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The Short Answer
Upfirst is cheaper if you get fewer than about 30 calls a month, and it includes booking and transfers on every plan. Virtual Reception includes 250 minutes for $49 and doesn't charge per call, so it usually costs less once you get a steady stream of calls, and your bill doesn't jump in a busy month.
Side by Side
| Virtual Reception | Upfirst | |
|---|---|---|
| How you pay | Monthly plan with included minutes | Per call |
| Entry plan | $49/month for 250 minutes | $24.95/month for 30 calls |
| About 100 calls a month (2.5 minutes each) | $49 | About $70 (90 calls plus 10 extra at $1) |
| If you go over | Keeps answering, no surprise charges | $0.70 to $1.50 per extra call |
| Free trial | 7 days, no credit card | 14 days, no credit card |
| Appointment booking | Business plan ($149) and up | All plans |
| Call transfers | Business plan ($149) and up | All plans |
| Texting callers | Business plan ($149) and up | All plans |
| Spam calls | Blocked | Not billed, and calls under 15 seconds are free |
| Hear it before signing up | Live browser demo | Demo video |
Upfirst details are taken from Upfirst's own website in October 2026 and may have changed since. Sources: upfirst.ai/pricing, help.upfirst.ai/en/articles/11996964-upfirst-pricing-faqs, upfirst.ai/.
Key Differences
Every plan includes a pool of minutes, so a busy month doesn't mean a bigger bill for every extra caller.
100 average calls a month fits in our $49 plan. On Upfirst, that is roughly $70 on the Premium plan.
If you go over your minutes, your receptionist keeps answering and we let you know. Upfirst bills each extra call.
Talk to our AI receptionist in your browser at the top of this page, no account needed.
Switching Is Easy
Your customers keep calling the same number. You only change where the calls are forwarded.
Sign up and enter your website or Google Business Profile. Your receptionist learns your business in about 5 minutes.
Call the free number we give you and hear how it handles your real questions, while Upfirst keeps answering your line.
When you're happy, point your call forwarding at your new Virtual Reception number, then cancel Upfirst.
Simple Pricing
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For solopreneurs
Billed as $490 per year
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For growing businesses
Billed as $1,490 per year
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For scaling teams
Billed as $2,990 per year
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For low call volumes, Upfirst is cheaper: $24.95 a month for 30 calls. Once you get a steady stream of calls, Virtual Reception usually costs less. For example, 100 calls averaging 2.5 minutes fits in our $49 plan, versus about $70 on Upfirst.
Per-call pricing charges for every call, however short. Per-minute plans like ours include a pool of minutes, so lots of quick calls don't add up the same way.
Yes. Upfirst offers 14 days free and Virtual Reception offers 7 days. Neither requires a credit card.
Yes. Keep your existing number and update your call forwarding to point at your Virtual Reception number.
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